by thebrandtheatre | Jul 29, 2021 | Branding Strategy
Branding is not Marketing, just as a branding agency does not do marketing roles. Are you confused? To be honest, it’s a normal reaction. We are not sure what the statistics are for how many believe that branding is the same as marketing but we do know: Coca-Cola...
by admin | Oct 10, 2020 | BLOG, Branding Strategy
If you don’t already know, there are companies that specialize in providing excellent care for your brand – The Brand Theatre is one of those companies. A brand management company can take your startup business and skyrocket its performance by simply doing what...
by admin | Sep 19, 2020 | BLOG, Branding Strategy
Think about Apple for a second. What comes to mind when you think about this very successful company? That level of success and branding wasn’t built overnight, not over one weekend, nor over a month. If you’re familiar with Apple’s history, then you know that it was...
by admin | Aug 31, 2017 | Branding Strategy, Case Study
Introduction to the Industry Now is a pretty poor time to be a construction company. The year started optimistically with Channel NewsAsia reporting BCA (Building and Construction Authority) projecting “construction demand to grow in 2017”. By July, Singapore Business...
by admin | Oct 31, 2016 | Branding Strategy
Very few people make a decision without carrying out some form of research. Be it a new cellphone, a car, a house, or even buying a business, you simply don’t walk into a purchase blind. Research is what can make the difference between success or failure. The same...
by admin | Oct 20, 2016 | Branding Strategy, Internal Branding
Deciding to create and run your very own brand is an exciting prospect, although it can be rather daunting at the same time. Every business or brand faces problems no matter their size. Today we’re going to have a look at ten of the most common problems that a brand...
