4 Companies with Strong Internal Branding

4 Companies with Strong Internal Branding

When one mentions branding, one usually thinks of how a company markets itself to its customers and other stakeholders. However, there’s another market that institutions should not take for granted: the workforce. Internal branding involves an organisation’s effort to...
Top 10 Challenges that Brands Face

Top 10 Challenges that Brands Face

Deciding to create and run your very own brand is an exciting prospect, although it can be rather daunting at the same time. Every business or brand faces problems no matter their size. Today we’re going to have a look at ten of the most common problems that a brand...
Charge Up Your Internal Culture Today

Charge Up Your Internal Culture Today

May has flown past just like that, and during this time, The Brand Theatre has been busy learning and sharing our Branding knowledge to many others at this year’s HR Summit 2016. This happened between 17 May to 18 May at Suntec City. For those who couldn’t...