OVERVIEW

Face Bistro is an exclusive skincare and beauty boutique. Face Bistro offers expert beauty consulting by make-up artist Dily Wang on niche skincare and make-up products tailored for Asian skin types. Face Bistro is known as a one-stop provider for all things in premium beauty. While the company has seen growth, management was worried over the lack of identified service consistency. To this end, The Brand Theatre was engaged in developing and formalising a touchpoint service standard designed to promote service consistency across the organisation. This project was executed over three phases including, research, strategy and branded customer experience training. Through the process, Face Bistro now has a comprehensive service and touchpoint standards, as well as a training framework that enable the team members to consistently deliver the highest level of customer experience.